STEVE McCLURE

Visual Storyteller
Creative Leader
Editorial Craftsman
Sushi Hater Bad Golfer Hair Metal Fan

PLAY DEMO REEL

VIDEOS

Stories aren't just told. They are lived.

These examples represent some of the most important and interesting journeys I’ve brought to life through the power of video.

WORK EXPERIENCE

VP of Production

Create, communicate and lead the creative direction and aesthetic for all video assets. Develop strategies and tactics to fulfill client’s video needs, including live action production, video editing and motion graphics for use across all digital platforms.

Production Manager

Oversee a team of internal artists, quality control experts and external vendors, while optimizing workflow efficiency and productivity for clients Kohler, Whirlpool, Rooms To Go and more.

Producer

Supervise production of digital assets for clients such as Michelin, BFGoodrich, Pella, and LG. Produce commercial projects, corporate videos, retail marketing videos, radio spots, photography and new business materials.

Freelance Writer/Producer

Write and produce sales videos, trailers, on-air promotions, marketing communications and digital campaigns for clients 2C Media, GiveMeSport.com, STORY Digital, Loyal Productions and Ghost-2-Eleven Entertainment

Director, Creative Services

Oversee creative execution and promotional strategies for original programming, including Spartacus and Magic City. Work closely with external agencies, show runners, and numerous internal departments. Oversee concepts, scripting, field production, graphic design and post production. Lead creative staff of writer/producers.

Senior Writer/Producer

Write and produce on-air promos, sales videos and marketing presentations. Manage 3-person producer staff. Initiate and execute concepts for cable, radio & website promotions. Promote and market launch of new network, style.

Senior Writer/Producer

Write and produce on-air promos, show launch presentations and sales projects. Direct and supervise graphic design, audio and post production. Work closely with internal clients to create effective marketing campaigns and presentations.

Creative Director

Manage 3-person producer staff. Write, produce and direct on-air promos, image campaigns & corporate videos. Direct and supervise graphic design, post, studio and location productions. Track and manage annual $1.2 million production budget.

FILMS

I’ve produced and directed two feature-length documentaries, which have screened at festivals, educational institutions and venues worldwide.

ABOUT ME

I love traveling and experiencing different cultures in all parts of the world.  I’ll be forever known in the incredible country of Cambodia as “Mr. Steak”.  It’s true.  I love steak.  I also enjoy pub trivia and golf, both of which I tend to play quite poorly.  I thrive in the fast-paced, exhilarating and often hectic creative process.  My career has been a wild ride of controlled creative chaos through the worlds of television, film, digital and now AI-powered content creation.

AWARDS

Awards List with Trophy Bullets
  • American Marketing Association NOVA Award Interactive Marketing – Best of Category: BFGoodrich “Not Your Average” Social Campaign
  • Silver Telly Award – GTSB “Drowsy Driving” PSA Campaign
  • American Advertising Awards – Six Gold ADDYs + Judge’s Choice Award GTSB “Impaired Driving” PSA Campaign
  • PR Daily Award – GTSB “Impaired Driving” PSA Campaign
  • Cablefax Award – Digital Marketing Campaign – “Spartacus: Battle for Nuceria”
  • Red Rock Film Festival Grand Jury Prize – Best Documentary Feature: “Rain Falls from Earth: Surviving Cambodia’s Darkest Hour”
  • Global India Film Festival Best Ad Award – UNAIDS World Cup PSA
  • Broadcast Educators Association Best of Competition – UNAIDS World Cup PSA
  • Bronze Telly Award – Project DYNAMO – Kirillo’s Story
  • Bronze Telly Award – Odyssey Talent Acquisition
  • Gold Davey Award – Project DYNAMO – Kirillo’s Story
  • Silver Davey Award – BMP Studio Demo Reel
  • Silver Telly Award – Tampa Bay Inferno New Season Tease
  • Platinum Viddy Award – Tampa Bay Inferno New Season Tease

Budgeting. Cursing. Writing. Scheduling. Solving. Rescheduling. Creating.

TYPICAL DAY AT THE OFFICE

BIG PICTURE THINKING 100%
MORNING EGGOS 70%
MANIACAL MULTITASKING 100%
Correcting the use of the term "pan" 99%
believe!

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stevecreates.com